One thing that I’ve found interesting (and Chuckles touched on it with talk of WoW zombies over at Freelance Genius) in the past several years is the introduction of holiday specific events and themes in online games/downloadable content.
Since internal system clocks were added to video game systems, changes in games for a particular day or event have started popping up. The first case I can think of is Christmas Nights, a special mode in the Sega Saturn game Nights that’s only available on Christmas.
As games have become more network connected (with the original Xbox and MMO’s on the PC). The idea of themed events have become more and more common. World of Warcraft does Christmas-esque stuff each year (I’m sure in China they have New Year themed stuff as well) as I’m sure Everquest and other stable MMO’s.
What’s interesting is that even games that don’t really take place in a persistent online world have started taking advantage of this. Last year Halo 3 introduced more ‘Infection’ style gameplay as Halloween neared. And at Christmas last year, Activision released a free Christmas song for Guitar Hero. Even on April Fool’s day there is ‘humorous’ content being released.
It’s really interesting how companies are expecting persistent communities and trying to take advantage of time sensitive events in the real world like Holidays or this year the Election. Xbox Live has had plenty of Election-themed content. My main reason for even posting this was the realization that Rock Band is going to have special Presidents of the United States of America track pack available on Election Day (Nov. 4 if you were hiding out in your spider hole).
Anyway, I just think it’s interesting the way that a connected environment has made gaming a much more organic and changing environment. I do have to say that the lack of themed content for all the Jewish holidays we just passed was disappointing. Oh well, not my problem!







